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Is communicating success the first step of success on social media?

Ever wondered how – if not why – some individuals on social media boast of a followers/friends pool that even most celebrities would give their right hand for? If you have, the answer to it can provide much solace to your despairing soul. 🙂 Yes, ‘being successful’ on your favourite platforms is well within your reach too. The recent political brouhaha surrounding an overwhelming number...