If you accept on the day prior to embarking on your entrepreneurial journey that you will be facing a range of crisis along the journey, tiding over which would lead you to success, you would be creating a healthy foundation for an effective response to any future crisis.
In the ever-changing global order, and amid diminishing global power, the UK - especially the post-Brexit UK - could do well to more such friends. Luckily, there is one significant one in the east - India, the jewel in the crown of the erstwhile British Raj.
Most outstation professionals who make aapnu Amdavad their temporary home inevitably end up remarking about our city's decent larger physical infrastructure and the resulting reasonable quality of life. But do they carry back with them any everlasting postcard image of the city?
The principal facilitator of good change communication is the ability of the team behind it to understand how people (employees, partners, clients, consumers) perceive and respond to change. Our collective experiences over the years tell us that most people are reluctant for change because they see change as a force that disrupts their cosy corner of the world.
A cursory study of health communication would tell one that the catchy promotions of private chic gymnasiums beat hollow the rather ritualistic promotions of healthcare initiatives by our government. While the difference in the target audience - and market - indeed contributes to the difference, the key, I'm afraid, remains the passion behind and incentive for the campaigns.
England will have to fight fire with fire when it comes to expressing it on the field. Get into the Ashes mindset and give it back to the opponent. Most English players would be able to do more push-ups than their Pakistani counterparts. Let it show in the middle.