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An Elementary Primer for Your Crisis Communication Efforts

The article was first published on LinkedIn here. If you accept on the day prior to embarking on your entrepreneurial journey that you will be facing  a range of crisis along the journey, tiding over which would lead you to success, you would be creating a healthy foundation for an effective response to any future crisis. The acceptance happens at the subconscious level. But it still is a communication –...

How Good are You at Communicating Change?

The article was first published here. In another reflection of changing times in India, a lawmaker of the current Indian government has put emphasis on something that is generally discussed at progressive corporate organisations – change communication. Speaking at the valedictory function of Mid Career Training Programme for Senior Indian Information Service officers (IIS) at Indian School of Business...

Dummies Guide to Internal Communications

At the absolute basic level, the solitary purpose of ‘internal communication’ is to make sure that everyone in the team remains ‘on the same’ page at all times. From the organizational perspective, it helps unity of purpose and action – leading to a unified goal of success for everyone. The employees, on the other hand, consider themselves a worthy part of the narrative when they hear company news...

Human Care Central Startup Diaries – 3

Can a personal experience be a universal story? In my previous post, I had written: Human Care Central is a child of immense pain, which did not stop to think about getting organised first before hitting the road. The idea was to immediately get going with the task of helping at least one person somewhere avoid the pain that we went through. While the statement stays true from the perspective of the initiation...

Human Care Central Startup Diaries – 2

We put our eventual course ahead of the immediate cost. Any random article on magazines/portals like Forbes or Inc., thesis papers by IIM-A, Stanford or Harvard university and advice by consultancy firms like Boston Consultancy Group and McKinsey & Company would guide you to (some form of) these steps for startups prior to product/business launch: Have an ‘A’ team (because you need to have many...

Human Care Central Startup Diaries – 1

We appreciate your patience! Even as we continue with, what often feels like an almost insurmountable mountain, there are always voices of encouragement that work as a massive shot in the arm. Every founder of a startup will tell you that every minute shot of that nature is worth its weight in gold. Yesterday, I had a rather satisfactory conversation with a senior professional working with India’s biggest...

So Long, Sabeen Mahmud

‘Friend’ is a rather strong word, but I believe Sabeen Mahmud and I considered each other almost that – despite not being in touch lately. We had first got talking in 2006 due to our common links then with The Indus Entrepreneurs (TiE). A few years into my own business, I was just about testing TiE organization waters via ‘a mere’ ordinary membership of TiE Ahmedabad (India) Chapter, while she was...